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KFCHEESE
To prove that KFC’s signature cheese sauce does indeed make everything better, we poured it over some of our favourite foods from our world famous chicken, to iconic local dishes and yes…even to competitor menu items. We created a 40 second film along with OOH ads that gave our competitors that extra edge - after all, everything’s better with KFCheese.
6 9
OF
PROJECT
ART DIRECTION
KFC
AGENCY: THE SECRET LITTLE AGENCY ® SINGAPORE
PHOTOGRAPHER: OOOZE STUDIO
PRODUCTION HOUSE: FRAME BY FRAME
Stills shot by Studio Oooze
The key visuals that we shot of our competitor brands with our cheese drizzled all over them. The message on these print ads reinforced the idea that no matter what the product, Its always better with KFCheese.
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