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HELL

My name is Adithya, and I am an art director. Born in India and raised in Africa, I spent a lot of time in Khartoum, Bombay, and New York before eventually settling in Singapore. I love ’90s hip-hop, collecting watches, and Guy Ritchie films. Recently, I’ve developed a newfound love for pottery, DJing, and film photography. At a party, you’ll most likely find me with a beer in hand, halfway through telling a story that involves a dead dog, a suitcase, and a train ride (in that exact order).

I’ve worked on several campaigns where we got to do the most fun and outrageous things; from selling a collection of imaginary home furnishing solutions that everybody already owns, to reimagining the most hardworking IKEA Frakta bag into a huggable portable pillow, to convincing a bank to design cool graphic decals for bicycles and skateboards that make sustainable travel appealing to hypebeasts, to launching a nationwide campaign for a beer brand that urged people who love chugging their beer to stop, savor, and enjoy it instead. These are some of the reasons I love what I do because we get away with it, while getting paid for it.

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Experience

LEO (Leo Burnett) (SG) 

Present

SNR ART DIRECTOR

I am currently at LEO (Leo Burnett), where i am working on Mcdonald's.

THE SECRET LITTLE AGENCY/ MOTHER (SG) 

ART DIRECTOR

2020 - 2024

During my time at TSLA, we helped win the pitch for StarHub and IKEA. I worked on brands such as KFC, Netflix, DBS, FairPrice Group, Singapore Brand Office, AIC, Vattanac Breweries, Jet Star, Star Alliance among others. 

GREY (SG)

2018 - 2020

JR ART DIRECTOR

I worked for a year at Grey Singapore where i was able to contribute in the  conceptualising and art direction of campaigns for brands such as Panadol (GSK), Ferrero Rocher, Dulux, and Public Hygiene Council. I also got to contribute to brands such as Volvo, Bose, Pantene, Circles.life, Open Electricity Market, and Olam.  

360i (NY)

2018 - 2018

INTERN

I interned for 3 months at 360i where i had the opportunity to work on brands such as Absolut Vodka (the campaign won a D&AD Yellow pencil in 2019), Game of Thrones Season 8, Oreo and NOLA. 

JWT (NY)

2017 - 2018

INTERN

I interned for 6 months at JWT where i had the opportunity to work on brands such as Danone, Edge, T. Rowe Price, and Northwell Health

SAATCHI & SAATCHI (NY)

2017 - 2017

INTERN

I interned for 3 months at Saatchi where i had the opportunity to work on brands such as Tide, Walmart and USAA

Achievements

Spikes Asia 1 Bronze, 1 Shortlist

Creative Circle Awards (Gongs) 1 Silver, 1 Bronze, 1 Shortlist

D&AD New Blood Wood Pencil

One Show Merit 2x

ADC Merit

New York Festival Finalist

Addys Bronze 

Graphis Gold

Graphis Merit

Summit Creative Leader

​Kyoorius Young Blood with D&AD

Famous Campaigns, Fast Company, Business Insider, Clios, Little Black Book, Dezeen, FOX News, Mashed, Asia One, The Drum, CNA, Campaign, Marketing Interactive, Branding in Asia, Mothership, Ads of Brands, Advertolog, Coloribus, Ads of the World, Hello You Creatives, Creapills, DesignTAXI, Daily Gizmo, Danstapub, Adeevee, Business Punk, 20Something, Provoke Online, Pepsnews, UrbanPlayer, Ramdam, JCVerbanck, Webstart, Trend Hunter, The inspiration, Yahoo!, Ads of the world

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